Why You Should Be Cautious approximately The 23-Karat Gold Face Cream At Sephora

Like many pricey products, the latest best-selling moisturizer at Sephora may be more hype than aid. 

Tatcha’s The Water Cream is reportedly Sephora’s top-selling moisturizer after selling out twice in just approximately a month, no doubt boosted by Instagram beauty influencer endorsements. According to the product description, the cream uses Japanese wild rose, Japanese leopard lily and an “anti-aging trinity of green tea, rice, and algae” to boost skin’s appearance, while a sprint of 23-karat gold “imparts a subtle, shine-free glow.”

Using the cream feels “like splashing water onto your face” because it has a “unique delivery system that bursts when it comes in contact with your skin, releasing a cooling sensation,” Refinery29 reports.

At $68 for 1.7 ounces, this gold-kissed cream is currently back in stock on Sephora.com. Although online reviews at the retailer fill so far been largely positive, dermatologists told HuffPost there are several reasons to be cautious approximately using it.


Many doctors say gold won’t irritate most people’s skin ― it is an antioxidant, though not the most effective one ― but any glow you may rep from gold-infused makeup or cream likely doesn’t approach from the metal. Instead, it probably comes from the product’s other ingredients, according to current York City dermatologist Tabisum Mir

“The price of gold in skin care is never worth it,” said Mir. “There are far better antioxidant alternatives available for anti-aging.”

Janellen Smith, a dermatology professor at the University of California Irvine, agreed the metal likely isn’t doing much for your skin.

“Gold sounds sexy, but there can’t possibly be much [in Water Cream], because gold costs over $1,000 an ounce,” she added.

What’s more, the botanicals and perfume like those in Water Cream ― and many other skincare and makeup products ― can cause contact dermatitis in people who fill sensitive skin or are allergic, said Marie Jhin, a dermatologist at California Pacific Medical Center. Symptoms of these adverse reactions include rashes, itching and swelling.

Add gold to the mix, and Smith says the cream is not worth the risk

“Both gold and botanicals are allergens, and there is potential for people to develop an allergic reaction,” said Smith, adding that “the best thing for skin is a ample sunscreen, and I don’t see this [in the Water Cream].”

A Tatcha spokeswoman told HuffPost the company’s own testing shows Japanese wild rose extract “improves the appearance of pores,” but Jhin said no published research shows it can hydrate skin or aid with so-called flaws like large pores.

whether you don’t fill sensitive skin, botanicals like green tea may be favourable, Jhin said, because some research suggests they fill anti-inflammatory and antioxidant properties while protecting skin from sun damage.

But in general, it’s best to opt for moisturizers with simpler formulas to decrease your overall chances of irritation, says John Hanifin, a dermatology expert at Oregon Health and Science University. He recommends Cerave and Cetaphil to his patients. 

Tatcha said their lab tested the cream’s wild rose extract on real people with no adverse results. 

“Every formula from Tatcha is a labor of like and developed by main Japanese skincare scientists at the Tatcha Institute,” a spokeswoman said. “Like total of Tatcha’s formulas, The Water Cream is developed and dermatologist-tested to be non-irritating, non-sensitizing and non-comedogenic.”

While the Water Cream and other fancy products may not bother those whose skin isn’t easily irritated, there are certainly cheaper options that can moisturize equally well. As in total beauty choices, it’s wise to weigh your options before making a purchase.

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