Apple Apologizes For Slowed iPhones, Drops Price Of Battery Replacements
Starting late January until December 2018, battery replacements will be $29 ― down from the original price of $79 ― for users with an iPhone 6 or older.
“We know that some of you feel Apple has let you down. We apologize,” the company wrote in a statement published on Thursday.
“First and foremost, we maintain never ― and would never ― achieve anything to intentionally shorten the life of any Apple product, or degrade the user experience to drive customer upgrades,” the statement read. Apple also insisted that it designs iPhones to “final as long as possible.”
Still, some consumers thought the reduction was inadequate.
reduction? I would like a free battery. They can afford it. https://t.co/ekNq1Hr74F
— sarbjit kaur (@sarbjitkaur1) December 28, 2017
Others defended Apple and argued that the company was only trying to encourage iPhones function more efficiently.
Earlier this week, Apple confirmed that it was intentionally slowing down older iPhone devices via a software upgrade as the batteries aged.
Although the company insisted that it was slowing down the phones to protect their batteries from spontaneously shutting down, many accused the company of implementing the slowdown to force consumers to purchase fresh batteries or iPhones. The news prompted at least two lawsuits against the tech giant.
Apple’s statement on Thursday if information approximately the obvious eventual degradation of rechargeable batteries. It also released a fresh customer support article expanding on batteries and performance.